"All the states seem to be doing it - we thought it might help our cause," said a spokesperson for Michael Cruz, M.D., Governor of the tiny island territory of Guam, regarding the admittedly frivolous lawsuit Guam filed against Arbitron Tuesday.Guam has been wanting to be a full-fledged U.S. state for some time, reportedly so it can name a state flower and bird, and so the island can have a fighting chance in the Miss USA pageant.
On Tuesday, after Florida filed suit against Arbitron seeking to halt deployment of the Portable People Meter (PPM) in that state, other states' and territories' attorneys general began a networking process to decide who would go next. The U.S. Virgin Islands government admitted that they had "considered, but rejected" a plan to sue Arbitron, and Puerto Rico officials had no comment.
Oddly enough, most of the states and territories considering legal action against Arbitron do not have markets large enough to be designated for PPM, according to Arbitron's current roll-out schedule. "It's strictly a me-too thing," suggested Vice President Joe Biden, discovered by reporters as he left a Washington, DC area gentleman's club.
